Mystery shop / judging visit requirements 2027
As part of the terms and conditions of entry, finalists are asked to ensure that they reimburse or compliment the mystery shopper and their family / partner as appropriate, any costs associated with mystery shopping on production of identification by the mystery shopper which will include a formal letter which we will provide for you to print and sign on your own letterhead and return to us. The shoppers will be briefed with a maximum spend limit and are asked to ensure they have covered certain aspects of their visit to include food and drink, entrance fees, experience / booking fees.
|
Category
|
Judging requirement
|
Accessible and Inclusive Tourism Award * |
Pre-announced judge day visit and interview panel. |
| Business Events Venue Award * | Pre-announced judge day visit and interview panel. |
| Camping, Glamping and Holiday Park Award * | Pre-announced judge day visit and interview panel (plan the visit to see as much of the site and as many units as possible). |
Cultural Venue/Organisation Award |
Interview panel. |
Dog Friendly Business Award |
Interview panel. |
Regenerative Tourism * |
Pre-announced judge day visit & interview panel. |
Experience Award * |
Mystery shop and interview panel (with pre-booked tickets if required). |
Family Owned / Run Business Award |
Interview panel. |
Hospitality & Tourism Student |
Interview panel. |
Hotel Wedding Venue Award |
Mystery shop telephone enquiry and interview panel. |
Small Serviced Accommodation Award * |
Mystery Shop (including overnight stay and breakfast, plus lunch or evening meal where provided) and interview panel. |
Large Event Award |
Interview panel. |
Large Hotel Award * |
Mystery shop (including overnight stay and breakfast, plus either lunch or evening meal where provided) and interview panel. |
New Tourism Business Award * |
Pre-announced judge day visit and interview panel. |
Pub Award * |
Mystery shop for lunch or evening meal and interview panel. |
Self-Catering Accommodation Award * |
Pre-announced judge day visit & interview panel (plan the visit to see as much of the site and as many units as possible). |
Small Event Award |
Interview panel. |
Taste Lancashire Award * |
Mystery shop a nd interview panel. |
Unsung Hero Award * |
Panel desk judging. |
Small Visitor Attraction and Large Visitor Attraction Award * |
Mystery shop and interview panel (with pre-booked tickets if required). |
Wedding Venue Award |
Mystery shop telephone enquiry and interview panel. |
* categories that progress to the VisitEngland Awards for Excellence 2027 for national shortlisting, subject to criteria
#LTA27
In this section
- 2026 awards gallery
- Key Dates
- Tips for applicants and finalists
- Sample application forms
- Mystery shop / judging visit requirements 2027
- Frequently asked questions
- Terms & conditions of entry
- 2026 Sponsors
- Sponsorship opportunities
- Producer Awards
- 2024 finalists & winners
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- 2022 Winners
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